Rationale
Community driven solutions depend on a collective responsibility.
There is a desire for opportunities to share expertise and provide other kinds of peer support.
Markers
- SWAN leadership—board and management—allocate resources towards building a collective identity.
- Vision and rationale for SWAN events like the recent member conference are communicated explicitly.
- SWAN staff adopts more peer learning and peer support responses, helping to connect members to the knowledge resident in the collective.
- Evidence of members proactively reaching out to other members and receiving the help they need.
- Survey feedback from collective identity building events show high levels of appreciation and the set goals were achieved.
- Explore grant funding for these initiatives (see Objective 6 for rationale).
- Choose topics and design collective events so as to reinforce other strategic objectives: i.e. events that anchor everyone more in patron perspectives.
Guiding Principles
SWAN must consistently and repeatedly provide the rationale for building collective identity. There are many avenues towards building the collective identity—shared experiences, leadership practices, organizational routines, messaging, etc. all are tools that should be used.
